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195 14th Street Northeast
Atlanta, GA, 30309
United States

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Daryl Weber is a brand strategy and innovation consultant, speaker, and author of the book Brand Seduction - How Neuroscience Can Help Marketers Build Memorable Brands - due out in April 2016.

With solid research and real-world examples, Daryl Weber makes the science of marketing inspiring and actionable. Brand Seduction is a valuable tool for anyone seeking to leverage the power of their brands.
— Nir Eyal, Author of “Hooked: How to Build Habit-Forming Products”
Brand Seduction is jam-packed with fascinating research and actionable insights. Weber shares the science of decision-making simply and clearly, which makes his book perfect for marketing practitioners, academics, and consumers alike. If you’re fascinated by what makes consumers tick, this book’s for you.
— Adam Alter, Author of New York Times best seller "Drunk Tank Pink"